What is the difference b/w SEM / & SEO?
Search Engine Marketing (SEM) involves a combination of free website submissions and paid search engine listings, to ensure your website reaches customers using search engines to research purchase decisions, i.e. a set of marketing methods to increase the visibility of a website in search engine results pages

What are the Benefits of search engines?

• Search Engines outperform all other media in driving visitors to websites with 85% of Internet users citing search engines as the primary method to find websites.
• Traffic from search engines is the most valuable kind of traffic as it is comprised of qualified visitors actively looking for a product, service information or solution.
• Search engines work for you non-stop 24/7.